Pronto Avenue Commerce Features

Simple, Easy, Integrated eCommerce

Fully integrated with your ERP

Use the product info maintained in your ERP to create unlimited online categories. Sell to customers maintained in your ERP. Take online orders and have them fulfilled from your warehouse maintained by your ERP and allow online users to track their status. All this done seamlessly with no custom interfaces.

  • Product info, categories, stock restrictions and pricing from ERP
  • Stock availability from multiple warehouses
  • Account customer info and multiple delivery details from ERP
  • Sales Orders automatically validated and created in ERP
  • Allow customers to submit either orders or quotes
  • Order status tracking info available on website
  • Order history and customer account balances available online
  • Optional CRM link to download and synchronize your web users' details and attributes

Manage your own content and layouts

An open content framework allows you to use the standard pages and layouts or change them to suit your requirements. Unlike specialised content management systems where there are only a few options to change various design elements, you can use Pronto Avenue's flexible Model-View-Controller based architecture to control almost all design elements available on the website.

  • Create unlimited online categories with images and notes
  • Products can be contained in multiple online categories
  • Use the standard template or create your own
  • Cross browser compatibility on the standard template
  • Manage your own online content
  • Enable the WYSIWIG editor for non technical users
  • Use Liquid templating to enable advanced templating options
  • Use Google Analytics to track website, ecommerce and 'Adwords' statistics
  • RSS feeds for news articles new products

Intuitive and easy online shopping

Differentiate yourself from your competitors by giving your customers a simple but effective interface to research and buy your products online.

  • Customisable menus
  • Self service user management
  • Products displayed in paginated grids or lists
  • Include product reviews and ratings
  • Multiple nesting of categories allowed - create an online category within another
  • Secure online transactions
  • User friendly shopping cart functionality
  • Favourites and Quick Order Entry
  • Seamless credit card payment gateway integration
  • Accept PayPal payments from customers
  • Flexible Online Freight setup
  • B2B and B2C capable on the single website with one logon

Add rich content to product displays

Give your customers a more closer look at your products. In addition to standard descriptions from your ERP, display more info, images or downloadable content and present them the way you want with a unique layout.

  • Upload additional info and multimedia content for products
  • Display multiple images per product
  • Utilise JavaScript and Flash assets within your templates
  • No restriction on most design elements
  • Use form layouts to capture data

Powerful product and website search

Simplify your customer's shopping experience by introducing them to an intuitive search that looks at all products and pages available to the user. Couple the search with a flexible layout to have searches displayed the way you prefer.

  • Search for product info using an efficient inbuilt engine
  • Search faceting ready for category metadata
  • Search by alternate stock codes
  • Results can display product image thumbnails
  • Every product has its own URL for improved search engine optimisation
  • XML sitemaps enabled for search crawlers

Enterprise solution

Make use of a purpose built web application designed to run as an effective fully integrated ecommerce solution.

  • Full offline capability with the ability to still be operational when the ERP is unavailable
  • Performance of website not dependant on ERP server
  • Use the framework to host your entire website incorporating ecommerce
  • Role based online user management
  • Self registration for B2C users using email address where enabled
  • SSL ready
  • Offer discounts for online ordering
  • Tailor your own online freight calculations with the customisable engine incorporating multiple freight methods
  • Maintain a store locator with inbuilt Google Maps integration

With over 30 years of experience in business software development and a strong focus on customer support, the developers of Pronto Avenue are committed to ongoing product development using effective technology to simplify the business of integrated eCommerce. We are with you every step of the way and look after all your hosting and application maintenance requirements as part of our service.

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With a range of plans to suit any business, you can get started with very little upfront investment and grow your online business at your own pace. We have built our product from the ground up to suit an integrated ERP system so there are no custom interfaces to build. Use Pronto Avenue out of the box and be running online within a matter of days. If required we can also rapidly tailor a custom solution

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Pronto Avenue comes feature packed with a growing list of functionality widely used by some of the most successful online stores of today. With the ability to use customer info, product categories and pricing from your ERP and extend them to an unlimited category structure online with full detailed product info pages and cross sell options, Pronto Avenue delivers B2B and B2C functions in a seamless application.

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